How to Edit Animated Explainer Videos for YouTube

Editing animated explainer videos is an essential step in creating captivating and educational content for YouTube. According to Wyzowl’s State of Video Marketing report for 2019, video helps increase user engagement, generate leads, and improve understanding of products. In fact, 68% of consumers prefer to learn about a product or service through video, and 79% say a video convinced them to make a purchase.

To edit animated explainer videos for YouTube, follow these 7 simple steps:

1. Choose a video style that suits your content and target audience.
2. Write a compelling script that effectively communicates your message.
3. Record and edit the audio narration to ensure clarity and engagement.
4. Collect relevant graphics and other assets to enhance visual appeal.
5. Edit and arrange the media using video editing software to create a cohesive story.
6. Add suitable music to set the tone and enhance the overall experience.
7. Publish, share, and track the performance of your animated explainer video.

Key Takeaways:

• Editing animated explainer videos is crucial for engaging YouTube content.
• Video is a powerful tool for increasing user engagement and driving conversions.
• Choosing the right video style, writing a compelling script, and utilizing relevant graphics are key to success.
• Editing software like Camtasia can help create professional-looking videos.
• Adding music enhances the overall experience and sets the desired tone.

How to Make an Engaging Animated Explainer Video

When creating an animated explainer video, it’s important to choose the right video style that matches your product or service. Consider options like animated graphics, live action/talking head, screencast, or whiteboard drawing.

Next, write a script that answers key questions about your product or service, such as what it is, who it’s for, the problem it solves, how it solves the problem, and what users should do to get started.

After that, record and edit the audio narration, selecting a voice that reflects your company’s attitude. A well-executed voiceover can greatly enhance the overall impact of your animated explainer video.

Collect the necessary graphics, video footage, and other assets based on the chosen video style. This could include custom-designed animations, illustrations, or stock footage that aligns with your brand and enhances the visual storytelling of your video.

Then, edit and arrange the media using a video editing software like Camtasia. Take advantage of features like animations, transitions, and behaviors to bring your video to life and make it more engaging for viewers.

Finally, add music to set the tone of your video. Choose background music that complements the content and enhances the overall viewing experience. There are plenty of royalty-free music libraries available online where you can find the perfect soundtrack for your animated explainer video.

Once your video is complete, you can publish it on popular platforms like YouTube or TechSmith Screencast to reach your target audience and track its performance.

Example Style Options for Animated Explainer Videos:

The Benefits of Animated Explainer Videos

Animated explainer videos have become an integral part of online marketing strategies for businesses, as they have been proven to increase conversion rates. By including explainer videos on their websites, companies have witnessed a significant boost in sales and customer engagement.

There are various types of explainer videos that can be utilized to effectively convey your message and cater to different industries. Live-action, animated, whiteboard, and live stream explainer videos all serve specific purposes and can be tailored to meet your unique business needs.

When creating an explainer video, you have the flexibility to choose between hiring a professional video production company or using do-it-yourself tools like PowToon. Whichever option you choose, the key to success lies in creating a compelling script, capturing high-quality voiceovers, and incorporating engaging visuals.

Explainer videos offer a multitude of benefits, including enhancing your online presence, increasing brand awareness, and delivering your message effectively to your target audience. With their ability to hold viewers’ attention and convey complex information in an easily digestible manner, animated explainer videos are an essential tool for any online marketing strategy.

Source Links

• https://www.techsmith.com/blog/make-animated-explainer-video/
• https://www.wordstream.com/blog/ws/2014/03/13/explainer-videos
• https://biteable.com/explainer/

About The Author

Meir Avraham

Meir Abraham is a seasoned web developer and community mentor, born in the 1980s, with a passion for empowering others through knowledge and technology. With years of experience under his belt, Meir has dedicated himself to creating platforms that serve as a beacon for those seeking guidance and learning opportunities. His journey into the world of web development and community service began from a young age, fueled by a curiosity about the digital world and a desire to make a tangible impact on the lives of others.

As the mastermind behind Press.Zone and RESITE.PRO, Meir has successfully blended his technical prowess with his commitment to community service. Press.Zone stands out as a groundbreaking platform designed to disseminate valuable guides and insights, covering a wide range of topics that Meir has mastered and encountered throughout his life. Similarly, ReSite.Pro showcases his expertise in web development, offering bespoke website solutions that cater to the unique needs of his clients, thus enabling them to achieve their digital aspirations.

Not one to rest on his laurels, Meir continually seeks to expand his knowledge and skills. He is an advocate for continuous learning and personal growth, qualities that have endeared him to many in his community and beyond. His approach to web development and community engagement is holistic, focusing on creating user-friendly, accessible, and impactful websites that not only meet but exceed client expectations.

Meir’s commitment to helping others is not just professional but deeply personal. He believes in the power of technology to transform lives and is dedicated to making that a reality for as many people as possible. Through his work, Meir aims to inspire others to pursue their passions, embrace lifelong learning, and make a positive impact in their communities.

In a world where technology is constantly evolving, Meir Abraham stands out as a beacon of innovation, mentorship, and community service. He is not just a web developer; he is a visionary dedicated to using his skills and knowledge to make the world a better place, one website, and one guide at a time.

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